What We Do

What-We-Do

 Brown County United Way and the Power of Collective Action

With the community’s support, Brown County United Way (BCUW) has come a long way since its founding in 1925. Over the years, staff and volunteers have worked diligently to not only raise millions of dollars in support of our community, but also to build the expertise, interconnectivity and trust to be a catalyst for community change; all of which have prepared the organization to become the United Way of the future.
The United Way exists to improve people’s lives. We have a responsibility to assist people in immediate need while also contributing to preventative efforts that reduce the demand for long-term support. So, while the United Way of the past was solely a charitable fundraiser (“dollars in, dollars out”), the United Way of the present and future leverages not only its fundraising efforts, but also all of its organizational resources and far-reaching local partnerships to mobilize the community around targeted community solutions.
Brown County United Way focuses on the areas of Education, Health, Self-Sufficiency and Community Connectivity – the building blocks for a good life. The following vision statements guide our efforts:
 
  • Education
    All children and youth are engaged in meaningful educational opportunities that maximize their learning potential throughout life, and empower them to achieve their dreams.
  • Health
    All people are able to achieve optimal physical, mental, and social-emotional health and well-being.
  • Self-Sufficiency
    All people are able to live independently and meet their basic needs without formal assistance.
  • Community Connectivity
    All people feel like they belong, have diverse and supportive social networks, and engage in opportunities that make positive contributions in the community.
 
These are very powerful statements that paint a stunning picture of what the Brown County of the future can be for everyone, if all of us – from every corner of the community – join together. In support of this future state, United Way is actively leading and partnering on large-scale initiatives such as the Community Partnership for Children, Brown County Task Force on Child Abuse and Neglect and Achieve Brown County. Year-round, we convene more than 150 organizations relating to the full scope of our impact work.
A driving force behind our ability to engage in these efforts is our annual fundraising campaign. The annual campaign supports more than 40 local programs and initiatives – all contributing to the vision statements above. Our dedicated team works with more than 220 local organizations and 350 residential investors to meet and exceed our campaign goal. Organization-wide, more than 500 people give their time and expertise through volunteering with Brown County United Way – from the campaign to our strategic planning process to our impact councils. With the community’s ongoing support, the United Way will continue to evolve and make a meaningful impact in Brown County.